Experiential design XD
Role
Creative Direction, Concept & Design Lead, 3D interior design, 3D Visualization








Project
Verizon DMEXCO
For this trade show booth, I incorporated the Verizon palette. I worked collaboratively with a team from concepting and design through to production. I created architectural/CAD drawings and renders. I created production packs to be handed to production partners as a guide for their final design output. Source furniture rentals, furniture purchases, and props. I worked with graphic designers to create large-format print files and digital assets, web banners, and social media assets. I worked from concept to final execution within deadlines.
DMEXCO is Europe’s leading digital marketing & tech event and a community for key players in digital business, marketing, and innovation. Verizon Media wanted a booth that conveyed a strong brand presence and a brand store. I showcased some of Verizon Media's leading media groups, such as Yahoo and AOL. For this trade show booth, I brought forward the Verizon palette and made sure that Verizon Media had a strong presence at the event








































Role
Creative Direction, 3D Visualization, Environmental graphics, Signage, and CAD drawings






















Project
Verizon Super Bowl
My goal was to leverage America’s biggest TV event of the year to show what Verizon 5G can do. I worked collaboratively with a team from concepting and design through to production. I created architectural/CAD drawings and renders. I created production packs to be handed to production partners as a guide for their final design output. Source furniture rentals, furniture purchases, and props. I worked with graphic designers to create large-format print files and digital assets, web banners, and social media assets. I worked from concept to final execution within deadlines.
































Role
Creative Direction, Concept & Design Lead, 2D Design, Branding, 3D interior design, 3D Visualization








Project
Amex Lounge Vegas
I worked collaboratively with a team from concepting and design through to production. I created architectural/CAD drawings and renders. I created production packs to be handed to production partners as a guide for their final design output. Source furniture rentals, furniture purchases, and props. I worked with graphic designers to create large-format print files and digital assets, web banners, and social media assets. I worked from concept to final execution within deadlines.
Role
Creative Direction, Concept & Design Lead, 2D Design, Branding, 3D interior design, 3D Visualization








Project
Amazon
I worked collaboratively with a team from concepting and design through to production. I created architectural/CAD drawings and renders. I created production packs to be handed to production partners as a guide for their final design output. Source furniture rentals, furniture purchases, and props. I worked with graphic designers to create large-format print files and digital assets, web banners, and social media assets. I worked from concept to final execution within deadlines.
Role
Creative Direction, Concept & Design Lead, 2D Design, Branding, 3D interior design, 3D Visualization








Project
Amex
Role
Creative Direction, Concept & Design Lead, 3D interior design, 3D Visualization








Project
MSG
Role
Creative Direction, Concept & Design Lead, 2D Design, Branding, 3D interior design, 3D Visualization








Project
World Cup Michelob Ultra Hotel
Role
Creative Direction, Concept & Design Lead, 2D Design, Branding, 3D interior design, 3D Visualization








Project
World Cup Michelob Ultra
Role
Creative Direction, 3D Visualization, Environmental graphics, Signage, and Creative direction








Project
This is Shawn
This is Shawn, presented by Verizon, which was an exclusive experience made to create brand envy and to give back to the customer. In partnership with Shawn Mendes





Role
Creative Direction, 3D Visualization, Environmental graphics, Signage, and Creative direction










Project
VIL Labs
Verizon Innovative Learning (VIL) developed a robust digital inclusion program that provides free technology, internet access, STEM curriculum, and hands-on learning experiences to under-resourced students, giving them the access they need to thrive in the digital world.





Role
Creative Direction, 3D Visualization, Environmental graphics, Signage, and Creative direction








Project
5G Los Angeles Lab
5G Los Angeles Lab serves as an innovation hub where Verizon invites creatives and influencers to experiment with 5G technology. The primary goal of the lab's creation was to establish a unique and dedicated 5G Lab expression that respects the core brand identity and informs the design for future lab facilities. This unified design provides Verizon with a flexible space for various brand activations while adhering to the design system dictated by the specific sponsorship talent.
Role
Creative Direction, 3D Visualization, Environmental graphics, Signage, and Creative direction








Project
Pop up, Kiosk, Activation
Role
Creative Direction, Concept & Design Lead, 2D Design, Branding, 3D interior design, 3D Visualization








Project
Barbie
Role
Creative Direction, Concept & Design Lead, 3D interior design, 3D Visualization







Project
MSG
Role
Creative Direction, Concept & Design Lead, 3D interior design, 3D Visualization








Project
MSG
frankcolla@gmail.com
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